Behind the Mask campaign

A new campaign recently launched to address some of the challenges many team members are currently facing. “Behind the Mask” features photos of team members wearing masks with messages to “Be Kind” and remember that “Behind the Mask is” a real person.

The campaign’s goal is to remind patients and visitors to treat team members with kindness and respect, especially as we continue through the COVID-19 pandemic.

“Behind the Mask” is primarily a social campaign, but there are also poster clings in high-traffic patient areas throughout the hospitals, as well as screensavers on Beaumont computers.

Check out the posts on Beaumont Health's Facebook page.



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